任正非告別榮耀：“離婚”後不要藕斷絲連，要做華爲最強競爭對手

{"type":"doc","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"11月26日，繼榮耀正式從華爲剝離九天後，任正非終於出面表態，送別榮耀，並鼓勵新榮耀擁抱全球化，做華爲最強的競爭對手。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"當天，不少華爲人在朋友圈轉發任正非的講話並配文：“相處時難別亦難，秋風送寒杏葉黃。”"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"談及爲什麼要剝離榮耀，任正非解釋是爲了解決上下游合作伙伴的困難。他表示：“美國某些政客不是爲了糾正我們，而是要打死我們。華爲短期的困難，我們有能力克服。我們不因自己受難，而要拖無辜的人下水。但分佈在170個國家的代理商、分銷商，因渠道沒有水而乾枯，會導致幾百萬人失業；供應商也因爲我們不能採購，而貨物積壓，銷售下滑，拖累股市。”"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"任正非表示，榮耀和華爲“離婚”後就不要藕斷絲連，新榮耀應該將華爲視作對手。“不能像小青年一樣，婚姻戀愛，一會熱一會冷，纏纏綿綿，劃不清界線。也不要心疼華爲，去想你們的未來吧！”同時他還期望新榮耀儘快地建立與供應商的關係，“供應是十分複雜而又千頭萬緒的問題，你們難度比任何一一個新公司都大。”"}]},{"type":"heading","attrs":{"align":null,"level":2},"content":[{"type":"text","text":"華爲剝離榮耀"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"榮耀手機是華爲手機2013年開始運作的子品牌，效仿小米手機的互聯網打法，從線上起家，主攻中低端市場，目前中國市場佔有率超過10%。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"今年以來，美國持續加碼制裁，令華爲供應鏈尤其是芯片供應出現困難。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"11月17日，"},{"type":"text","text":"多家企業在《深圳特區報》發佈聯合聲明，深圳市智信新信息技術有限公司已與華爲投資控股有限公司簽署了收購協議，完成對榮耀品牌相關業務資產的全面收購。出售後，華爲不再持有新榮耀公司的任何股份。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"深圳市智信新信息技術有限公司，由深圳市智慧城市科技發展集團與30餘家榮耀代理商、經銷商共同投資設立，包括天音通信有限公司、蘇寧易購集團股份有限公司、北京松聯科技有限公司等。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/static001.infoq.cn\/resource\/image\/83\/f8\/8304e411449f7d8e685384cabe52d2f8.png","alt":null,"title":"","style":[{"key":"width","value":"75%"},{"key":"bordertype","value":"none"}],"href":"","fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"聯合聲明稱，此次收購既是榮耀相關產業鏈發起的一場自救和市場化投資，能最大化地保障消費者、渠道、供應商、合作伙伴及員工的利益；更是一次產業互補，全體股東將全力支持新榮耀，讓新榮耀在資源、品牌、生產、渠道、服務等方面汲取各方優勢，更高效地參與到市場競爭中。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"聲明強調，所有權的變化不會影響榮耀發展的方向，榮耀高層及團隊將保持穩定。投資新榮耀的經銷商和代理商也承諾：未來只享有財務上的投資回報，在業務側將遵循公平交易的市場化原則，與其他經銷商、代理商享受同等機會。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"heading","attrs":{"align":null,"level":3},"content":[{"type":"text","text":"附：任正非在榮耀送別會上的講話（轉載自華爲心聲社區）"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我們將分別，曾經相處的十數年，心中有依依不捨的難受與興奮。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我們處在一個偉大的時代，也處在一個最艱難的時期，"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"我們本來是一棵小草，這兩年的狂風暴雨沒有把我們打垮，艱難困苦的鍛鍊，過幾年也許會使我們變成一棵小鐵樹。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"鐵樹終會開花的。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"你們要走了，沒有什麼送你們的，除了秋風送寒吹落的一地黃葉。"}]},{"type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