元宇宙和當今最活躍的三家元宇宙平臺

{"type":"doc","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"25年前，尼爾·斯蒂芬森寫的一本書，書名叫《雪崩》，它確實改變了人們的認知。這聽起來很戲劇性，但這是真的。《雪崩》 引入了“","attrs":{}},{"type":"text","marks":[{"type":"strong","attrs":{}}],"text":"元宇宙","attrs":{}},{"type":"text","text":"”的概念，這是一個虛擬世界，人們可以在夢幻般的3D環境中進行互動，成爲他們想成爲的人，過一種完全不同的生活。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"相信看了《雪崩》的人感覺元宇宙離我們太遙遠，然而這一切並沒有我們想象的那麼久。現在元宇宙出現了，而且已經出現了很多年，而且當時 Facebook/Meta 在這個領域還不是一個玩家。很明顯，他們會的，但今天，當涉及到在元宇宙中交互的實際用戶時，他們甚至不是雷達上的一個亮點。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"那麼什麼是元宇宙，人們現在在哪裏積極使用它呢？","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"首先，先談談元宇宙是什麼。在互聯網的早期，人們使用一種稱爲BBS的東西，或公告板系統在聊天室中連接和交談。快進一點到未來，IRC（互聯網中繼聊天）出現並推出了相同的東西，但更廣泛，有更多的功能。它仍然是文本聊天，但現在有很多不同的服務器，這些服務器中的頻道，還有更多的功能。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"現在，更進一步地展望未來直到今天，好吧，我們實際上還沒有走那麼遠。今天，人們使用Slack與同事進行文本聊天，也可以通過各種渠道，就像IRC一樣。三十年後，我們仍然在頻道中使用文本聊天，用戶體驗剛剛有了很大的改進，現在我們有了表情符號。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"元宇宙是我們如何在線連接的下一個演變，最初由Neal在1992年的《雪崩》中定義。在元宇宙中，你有一個化身，你在一個虛擬世界中，你知道，你在用你的聲音說話，而不是用2D個人資料圖片進行文本聊天。元宇宙的早期版本現在和將來都會持續一段時間，有點像在卡通中四處走動，我們還沒有到照片真實主義成爲一種東西的地步，但這會到來。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"那麼今天誰是元宇宙的主導者呢？實際上有三家公司：Sandbox、Decentraland和Roblox。下面就來一起看看這三家公司的在元宇宙中的貢獻。","attrs":{}}]},{"type":"heading","attrs":{"align":null,"level":3},"content":[{"type":"text","text":"Sandbox","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 算是是元宇宙的領跑者，因爲它涉及到誰可能成爲未來的元宇宙。上週， ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 從軟銀籌集了9300萬美元，以擴大其在元宇宙領域的影響。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https://static001.geekbang.org/infoq/1b/1ba7fb9eab2cd0e79d6573d7ad153781.jpeg","alt":null,"title":"","style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":"","fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"官方入口：","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"https://www.sandbox.game/en/","attrs":{}}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"早在九月份，斯努普·多格就宣佈他將在 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 裏重建他真實生活中的豪宅，六月份，無聊的猿猴遊艇俱樂部也在那裏購買了一大片土地。NFT投資者（包括我自己）很快買下了無聊的猿猴遊艇俱樂部地塊附近的土地，因爲我們許多人相信，隨着時間的推移，這片土地很容易變成梅塔維斯的比佛利山。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"可以在 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 中購買土地作爲NFT，在 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 中購買物品，也可以作爲NFT，還可以使用 ","attrs":{}},{"type":"codeinline","content":[{"type":"text","text":"SAND","attrs":{}}],"attrs":{}},{"type":"text","text":" 代幣，許多人預計隨着越來越多的人開始在 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 中構建並與之交互，該代幣將增值。","attrs":{}}]},{"type":"heading","attrs":{"align":null,"level":3},"content":[{"type":"text","text":"Decentraland","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"link","attrs":{"href":"https://decentraland.org/","title":"","type":null},"content":[{"type":"text","text":"Decentraland","attrs":{}}]},{"type":"text","text":" 是目前的亞軍，這一觀點在辯論中處於領先地位，因爲分散化是第一位的，很多人一段時間以來一直認爲這是一個更安全的賭注。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https://static001.geekbang.org/infoq/6f/6f96e1782c5df9a900de85198849266a.jpeg","alt":null,"title":"","style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":"","fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"官方入口：","attrs":{}},{"type":"link","attrs":{"href":"https://decentraland.org/","title":"","type":null},"content":[{"type":"text","text":"https://decentraland.org/","attrs":{}}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"從技術上講，","attrs":{}},{"type":"link","attrs":{"href":"https://decentraland.org/","title":"","type":null},"content":[{"type":"text","text":"Decentraland","attrs":{}}]},{"type":"text","text":" 是第一個基於以太坊的虛擬世界，在NFT風靡一時（即從今年5月開始）之前，","attrs":{}},{"type":"link","attrs":{"href":"https://decentraland.org/","title":"","type":null},"content":[{"type":"text","text":"Decentraland","attrs":{}}]},{"type":"text","text":" 是希望接觸Metaverse的加密投資者的首選。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"像 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 一樣，用戶可以在虛擬世界中創建、探索和交易，其中土地和物品都是獨特的NFT。就像 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 有","attrs":{}},{"type":"codeinline","content":[{"type":"text","text":"$SAND","attrs":{}}],"attrs":{}},{"type":"text","text":"，分散地有","attrs":{}},{"type":"codeinline","content":[{"type":"text","text":"$MANA","attrs":{}}],"attrs":{}},{"type":"text","text":"，它是虛擬世界中交易的代幣。就像 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 一樣，名人和大型NFT項目已經介入一段時間了，有很多人選擇購買土地並在這兩個地方建設。","attrs":{}}]},{"type":"heading","attrs":{"align":null,"level":3},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"如果說在今天的元宇宙中，有三分之一的玩家是大多數人都聽說過的，那就是羅布羅克斯。","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"text","text":" 不同於 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 和","attrs":{}},{"type":"link","attrs":{"href":"https://decentraland.org/","title":"","type":null},"content":[{"type":"text","text":"Decentraland","attrs":{}}]},{"type":"text","text":" 的獨特之處在於它專注於玩遊戲，它的核心受衆是孩子。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"官方入口：","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"https://www.roblox.com/","attrs":{}}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 和","attrs":{}},{"type":"link","attrs":{"href":"https://decentraland.org/","title":"","type":null},"content":[{"type":"text","text":"Decentraland","attrs":{}}]},{"type":"text","text":" 平臺上的用戶平均年齡超過20歲，而在","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"text","text":"上，可能不到15歲。","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"text","text":" 所做的使他們取得如此巨大成功的事情是創建了一個易於使用且功能強大的遊戲製作平臺。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"如果聽說過Unity或Unreal，這些都是專業人士使用的視頻遊戲製作解決方案，","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"text","text":" 在許多方面使遊戲製作過程民主化，併爲這些遊戲創建了一個完整的世界和用戶羣。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"雖然可能認爲 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"text","text":" 只適合孩子們玩，但越來越多的成年人也加入進來，發現在元宇宙中與他人交流和一起玩遊戲帶來的樂趣。此外，","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"text","text":" 還宣佈，它計劃向更逼真的化身邁進，這可能會帶來新用戶，併爲未來的創新打開更多的大門。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"現在看來，元宇宙比預期的晚了20多年，但對許多人來說，它仍然感覺像是一個空想或一種時尚。有些人在聽說元宇宙時會想到 Facebook/Meta，但現實是，Facebook甚至還沒有出現在地圖上，當涉及到實際使用元宇宙的人時。考慮到名稱的變化和焦點的轉移，很明顯Facebook將在元宇宙上加倍努力，很可能會很快趕上，但他們還有一些事情要做。","attrs":{}}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2020年， ","attrs":{}},{"type":"link","attrs":{"href":"https://www.roblox.com/","title":"","type":null},"content":[{"type":"text","text":"Roblox","attrs":{}}]},{"type":"text","text":" 的收入超過9億美元，2021年，它的收入有望超過15億美元，Facebook將其公司名稱改爲Meta，一些遊戲和娛樂領域的大牌已經在 ","attrs":{}},{"type":"link","attrs":{"href":"https://www.sandbox.game/en/","title":"","type":null},"content":[{"type":"text","text":"sandbox","attrs":{}}]},{"type":"text","text":" 和","attrs":{}},{"type":"link","attrs":{"href":"https://decentraland.org/","title":"","type":null},"content":[{"type":"text","text":"Decentraland","attrs":{}}]},{"type":"text","text":" 領域建立起來。如果認爲元宇宙只是一種時尚，那麼現在是時候決定想站在歷史的哪一邊了，正如二十多年來的情況一樣，元宇宙將變得非常、非常巨大。","attrs":{}}]}]}