网易严选数据产品实践

{"type":"doc","content":[{"type":"heading","attrs":{"align":null,"level":2},"content":[{"type":"text","text":"背景"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"本文内容来自我在 2020 产品经理大会上《网易严选数据产品实践与方法论》分享的文字总结，由于篇幅原因，只包含了实践部分。数据产品是个新兴的产品分类，每个人眼里都有一个自己的数据产品，尽管在绝大部分人的概念中都是一堆报表。在过去的 3 年里，我们在用户需求的推动下一步步构建了网易严选数据产品体系，在构建过程中也有一些自己的思考。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"网易严选数据产品实践主要分为以下 4 个阶段：“业务有数可看”、“数据质量保障”、“CXO有处看数”、“场景化数据产品”。这 4 个阶段其实并没有明显的阶段之分，各阶段高度重叠，很多时候都同时在推进。接下来，我会从每个阶段面临的需求（问题），以及我们采用的产品解决方案来详述我们的实践之路。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/static001.infoq.cn\/resource\/image\/96\/90\/968ecee78e060a9yy709336c8f75a190.png","alt":null,"title":"","style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":"","fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"heading","attrs":{"align":null,"level":2},"content":[{"type":"text","text":"一、业务有数可看"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"    2017 年，我刚来严选的时候，是严选数据产品起步的阶段，我们主要面临事多、人少、工具差的三大问题（应该也是各个数据部门长期面临的问题）。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/static001.infoq.cn\/resource\/image\/0a\/5a\/0a566c36e4475214c230a3992cdca25a.png","alt":null,"title":"","style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":"","fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}}]}