从游戏到科技文化公司,CTO 为何需要持续“挖坑”?

{"type":"doc","content":[{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"中国移动游戏行业在疫情期间实现快速增长,2020 年第三季度中国移动端游戏市场实际销售收入达到 508.5 亿元,表现非常亮眼。但是,对于很多家长来说,他们对游戏的态度不太好,说是深恶痛绝也不为过,这对游戏行业的从业者来说可谓说非常大的问题,如何突破游戏困境,实现可持续发展,对于很多人来说是个谜。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":" "}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"就在 2020 年 10 月 24 日举行的 GTLC 成都站上,我们邀请了数字天空 CTO 覃小春讲述游戏行业的突破与重生,欢迎大家围观阅读。本文根据《手游到科技文化公司重生之痛》分享演讲整理而成。Enjoy~"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"嘉宾介绍:"},{"type":"text","text":"覃小春,数字天空 CTO、"},{"type":"link","attrs":{"href":"https:\/\/tgo.infoq.cn\/","title":"xxx","type":null},"content":[{"type":"text","text":"TGO 鲲鹏会"}]},{"type":"text","text":"(成都)学员;2009 年加入数字天空,数十年里致力于游戏前后端研发,游戏生产效率提升以及企业管理。作为技术行业中享有盛名的大咖,覃小春行事低调,对工作热情饱满,多次受邀作为活动嘉宾出席会议,分享交流在游戏行业的管理心得。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"大家好,我是成都数字天空 CTO 覃小春,也是 TGO 鲲鹏会成都的学员。我加入 GTO 鲲鹏会已经 3 年了,在这 3 年里,我和同事一直忙于一件事——数字天空的重生。接下来我会详细介绍一下什么是重生,为何要重生,以及如何重生。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/uploader.shimo.im\/f\/hsheZ4Mfss4kD035.png!thumbnail?fileGuid=QyWvTtkWRDcRHTYY","alt":null,"title":null,"style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"上面这张图是这次分享的 PPT 封面,注意左边并不是实拍图片,而是一个能在三维引擎里面动起来的模型。可以理解成在完游戏时,能进行互动的角色。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"国内外很多开发者都有这样的疑惑:“如何能让中国人做出一个好的影视作品,或者好的游戏作品,我们的技术是否可以做到?” 而当我们去尝试过之后,发现中国的技术是完全没问题的。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"技术没有问题,那游戏行业是否存在问题呢?在这方面数字天空思考得非常多。我们做了好多年的游戏,在成都也算小有名气。大家都知道游戏行业一直都很赚钱,但是游戏从业者也常常会有很多困惑和尴尬。很多当了父母的人都有这样的感受,无论是自己小孩学校里的老师或者亲戚朋友,都会认为孩子玩游戏是玩物丧志会影响学习。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"试想一下,如果社会大众对游戏产品普遍存在偏见,那这件事情的可持续性发展会不会有问题?那么到底做游戏这件事错了吗?还是说游戏行业有问题?"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我们在经过审慎思考和讨论后,得出来这样一个结论:游戏和电影没有太大的差别,他们都是文化不同的载体。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"比如 2019 年《哪吒之魔童降世》很火,大家都愿意到影院去看,贡献了非常高的票房?2020 年的《八佰》大家也都很喜欢,甚至不少人为之落泪。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"电影与游戏都是"},{"type":"link","attrs":{"href":"https:\/\/baike.baidu.com\/item\/%E6%95%B0%E5%AD%97%E5%AA%92%E4%BD%93%E8%89%BA%E6%9C%AF","title":"xxx","type":null},"content":[{"type":"text","text":"数字媒体艺术"}]},{"type":"text","text":",他们最主要的差异是互动性,游戏的互动性很高,玩家可以有自己的想法与设定,那电影中剧情发展是由导演设定的,观众基本无法参与互动。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"另外一个差异是文化,很多电影中表达了非常优秀的文化设定,但我们国内之前开发的很多游戏,很少去传播正向积极的文化。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"把游戏看做一种文化传播的载体,它仅仅只是一种工具。如果能这样重新定义游戏,那么做这件事就非常有价值和意义。所以这又引出一个问题,做游戏最核心的地方在哪里?"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我认为二者同为文化载体,游戏和电影在创作理念上可以相互借鉴。比如电影会走向游戏化,游戏也会像电影一样,拥有更高的品质、更好的画面、更好的故事以及更深刻的内容。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"这就是我们在思考之后决定“重生”的一个原因。"}]},{"type":"heading","attrs":{"align":null,"level":2},"content":[{"type":"text","text":"思考:游戏公司如何持续发展?"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"有了大方向之后,应该如何做好一家游戏公司,并做到持续性地发展?"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我认为关键点有两个:首先是游戏的品质,其次是公司的生产能力。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"数字天空在这次重生变革中重新定义了自我角色:我们不再像以前一样,是一家单纯的游戏公司,而是一家科技文化公司。技术将作为我们所有游戏产品的基础,游戏的品质会作为我们最为关注的话题。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"要提升游戏的品质,需要从两个方面入手。首先是必须要有科技,另外是需要结合中国文化。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"为什么要有科技?因为要呈现好的内容,必须要有科技支撑。采用传统的开发模式,让大家全靠体力、依靠加班干开发,通过堆量的方式是无法制作出高品质作品的。研发并应用了对应的技术,数字天空就可以对标好莱坞,做出更优质的游戏内容。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"为什么需要结合中国文化?中国有五千年优秀的传统文化,但是很少有人把它用新的方式去解读。我之前遇到四川师范的一位历史系博士,他送了我三本很厚的书,是他解读的中国很多的内容。这三本书一共才销售出 1000 多本。我翻看了这三本书,由于很多字都不认识,就束之高阁啦,如果历史书都做成这样,我肯定会因为看不懂而选择弃书。中国古代的文化瑰宝需要一些时间去解读,然后用通俗易懂的方式演绎出来,才能让普罗大众理解。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"游戏结合文化之后,我们非常希望给大家带来一些有趣的,不一样的新体验,当然这件事情极具挑战性。需要在多个方面作出调整。"}]},{"type":"heading","attrs":{"align":null,"level":2},"content":[{"type":"text","text":"策略:用文化解决“重生”挑战"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"首要问题是寻找专项性的人才。想达成我们的愿景,之前的游戏行业缺乏这样的人才,比如我们需要导演。之前公司HR 好不容易从动画公司找了一个,我们与这位导演交流后发现彼此无法沟通。因为行业跨度大,将一个新的流程引到游戏开发中来,并不是每个人都能理解。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"其次是我们需要专业的演员。游戏对于动捕演员的要求非常高,演员的表情需要细致到位,还需要有文化的理解力,有时甚至需要懂得一些数字化,目前行业内这样满足需求的演员少之又少。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"在搭建团队的很长的一段时间里,为了找到这些合适的人才,我们团队每天下午六点就开始宴请各式各样的演员,常常聊到凌晨两点左右。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"最终历经千辛万苦凑齐了一帮人,但团队的磨合又成了新的问题。新团队成员常常会碰到掐架的情况,这些都需要去落地解决。除此之外,还有同事会因为缺少耐心而出现诸如“这事情行不通,无法做出来”等负面的情绪,这都需要去不断的沟通协调;此外,老板也因为策略需求会带来压力等等。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"这种情况之下,我们必须要坚定信心——相信自己可以把这件事情做出来。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/uploader.shimo.im\/f\/0QAvN9WWTKMAmwyR.png!thumbnail?fileGuid=QyWvTtkWRDcRHTYY","alt":null,"title":null,"style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"随着团队结构搭建的进行,整个研发脉络以及思路越来越清晰了,当我们和不同行业的人交流碰撞的时候,发现游戏可以运用到非常多的行业。大家对游戏的热爱程度也在不断加强,这极大的增加了事情成功的概率。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我记得有个朋友问我:“如果失败怎么办?”我告诉他:“我一直在想办法让项目成功,目前没有想过失败,”如果不能很坚定地告诉他,我的心里就会播下一颗失败的种子,这颗种子往往会对结果产生影响。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/uploader.shimo.im\/f\/1WhH2fiG8yNbtonB.png!thumbnail?fileGuid=QyWvTtkWRDcRHTYY","alt":null,"title":null,"style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"如果内在不够强大,那必定会面临一件事情——五马分尸,就像这张图里展示的一样。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"这说明什么呢?就是我们前行的过程中,一定需要把方向调整一致,让大家齐心协力的快速奔向同一目标。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"除了上面讲到的内容,我们之前所有的技术可能已经无法适配现在的发展,每当讲述技术的时候,总是很紧张。但是我必须要解决问题。我只能把技术修改成有效的方法,去完成这个目标。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"后来,我才发现问题的核心不是技术,核心是目标,以及为目标寻找到一个有效的落地方式。现在技术发展这么快,从技术为出发点去考虑,一定会出问题。我们一定要回到寻找有效的方法去解决问题。解决问题是核心,技术仅仅是辅助工具和路径而已。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"说到对技术的看法,阿里的文化对我触动很大,在他们的园区里有一个雕塑,一个“没有面容”的雕塑,寓意很有趣。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/uploader.shimo.im\/f\/qrMphdRLsEzMtmit.png!thumbnail?fileGuid=QyWvTtkWRDcRHTYY","alt":null,"title":null,"style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"不要把自己看得太重,不要谈技术多牛,重要的是解决实际问题。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"技术人员做管理的时候,常常会有一个毛病——自恋,总认为自己很牛,当出现这种现象时,团队将会出现大的问题。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"这时候技术管理者需要去相信他人,共同合作,给予后辈犯错的机会,这样去推进团队做事情,才能会变得轻松起来。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"讲完这些,再跟大家分享一些有意思的事情,是关于我们在做游戏上的一些探索。"}]},{"type":"heading","attrs":{"align":null,"level":2},"content":[{"type":"text","text":"态度:去解决问题,并勇争上游"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/uploader.shimo.im\/f\/SI0bntu6GykfCxjr.png!thumbnail?fileGuid=QyWvTtkWRDcRHTYY","alt":null,"title":null,"style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"游戏中经常需要"},{"type":"link","attrs":{"href":"https:\/\/zhuanlan.zhihu.com\/p\/341514433","title":"xxx","type":null},"content":[{"type":"text","text":"建模"}]},{"type":"text","text":",如果需要将这个演员进行三维还原,就需要形状,皮肤颜色贴图以及法线贴图。有了这些要素才能把这个演员在虚拟空间中最大程度的还原。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"这方面的研究国外做得很不错,但是需要把所有演员送过去扫描重建,这是极其不现实的。但国内建模效果却相对较差,呈现出来的效果无法达到使用标准。后来经过我们的努力,自研了一套扫描重建的设备和技术,达到了国际一流的重建效果。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"中间的研发过程就暂且不表,在研发过程中间发生了一件事,对我打击挺大的。就是当项目进行到一半时,一位同事洋洋洒洒写了篇文章发到公司内部,文章主要是评价公司发展方向错误,进展缓慢。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我痛心地看完了整篇文章,开始有些怀疑自己的项目,因为当时的数字天空既没有案例,又没有数据,硬件也不完备,算法也还需要调试。这一系列困难都会阻挠着我,心里一直是没有底的。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"后来遇到让我重提信心是另外一件事,一家同类型的游戏公司,他们的代表人来参观我们的时候,感叹道:“与你们相比,我们公司过去 10 年时间都白做啦。”他是指我们已经可以做出非常高品质的角色模型。他不知道的是,我和我的小伙伴们为了把项目做好,天天打地铺,睡在办公司,随时应对各种问题。好多同事的白头发日渐增多,甚至有的还掉头发。但最后呈现品质的新高度,代表着我们技术水平一次新的重生。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"这是静态展示的方面,在它们完成之外,数字天空还需要做动态模拟。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"动态模拟的难点,在于需要实时展示——在演员表演之后,马上需要呈现出实时表演的结果。为了得到精度更高的动画数据,我们采购了国外的一套动作捕捉系统。然后训练演员进行数字化的表演。这些演员专业素养很高,训练也相当刻苦,最后呈现出来的效果也非常好。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"具备了身体动作捕捉能力以后,那么新的问题又呈现出来,手指由于关节太多一般的动捕技术无法实现。有一家以色列产品据说在这方面做得不错,但在我们耗费巨额资金购买设备之后,发现这个产品压根就无法使用。进口的设备需要紧紧地戴在手上,造成演员的手指常常因为无法血液不通而发黑,进而影响表演时间。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"引进的设备无法解决这个问题,公司老板给我挖了一个大“坑”——使用人工智能去解决。尝试过后结果仍然精度不足,开发这个技术难度大到逼走了一位和我共事多年的同事。所以说,人工智能还处在需要提升的层面,不要指望人工智能会解决一切的问题。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"后来经过不断的尝试和努力,我们终于解决了这个问题,还得到了中科院朋友的极大的肯定,他们说:“你们在这个领域应该是世界第一”。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"在技术问题都都搞定之后,就轮到演员上场啦,下图就是大家在训练时,对着镜子练习动作。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/uploader.shimo.im\/f\/ZPHgIaGPnHCEtySP.png!thumbnail?fileGuid=QyWvTtkWRDcRHTYY","alt":null,"title":null,"style":[{"key":"width","value":"100%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"演员的表情训练是为了后续的扫描与捕捉,曾经有家公司由于演员表演不到位,后续需要修改的工作量非常大,因此就浪费了很多的人力。所以这些细节都需要注意到。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"每个行业都有各自的特点和壁垒,游戏动作如果设计的粗糙随意,品质必然会很差,只有当游戏品质过关,用户才会喜欢。当我们去实际解决用户问题的时候,用户才会尊重并认可你。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"游戏制作是一套完整的体系,这套完整的体系对于整个数字化生产来说都有不错的价值,以外,游戏制作必须要用真实的人去检测建模,才能达到高质量的效果,所以不仅仅只是购买一套设备,实际上是开发了一系列的软件。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"还是我之前强调的:软件技术不是重点,核心是如何利用好这些技术解决问题。企业需要制作更加优良的内容,将业务聚焦于用户,为用户交付有价值的东西,将文化内容向国外以及国内输出。不应该只关注纯技术角度,去关注业务以及擅长的部分,才是企业的核心竞争力。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"对于未来的一个计划,数字天空将会和行业一起来架构整个生态系统,我们会选择一个合适的时机将技术和经验都分享给大家,期待各位同行以最低的成本为行业做出更好的贡献。"}]},{"type":"heading","attrs":{"align":null,"level":2},"content":[{"type":"text","text":"方法:找准方向,持续“挖坑”"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"讲了很多做游戏方面的感悟和体会,最后来谈谈作为技术管理者的一些经验。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"很多人说 CTO 的作用是帮助 CEO 填“坑”,CEO 吹的牛都让 CEO 去实现,这种说法不正确。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"因为 CEO 常常挖个坑就转身离去,剩下的工作就交给 CTO 了,但作为 CTO 首先要做的不应该是填坑,而是需要把坑挖深,只有深挖来之后才知道下面有没有珍宝。当然最后把坑挖出来之后,还得想办法把坑填了。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"有同事跟我讲 CTO 不是做技术的,需要解决多方面的问题。哪里需要我们,就得去哪里,分工无需明确,也不应该明确。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"在疫情之下,很多公司业务似乎不太好,反观游戏行业似乎蒸蒸向荣,很多人想要进入游戏行业。其实我不建议大家盲目进入这个行业。深耕在自己所在的行业,把“坑”挖深,才是风口,风口一定留给自己挖出来的那些人。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我们常常之看到别人的一夜暴富,但是没有看到他们背后“持续深挖”的努力。比如:最近蚂蚁金服要上市,很多人就说成了很多亿万富翁。如果现在你去蚂蚁金服就太迟了,没有贡献,就别谈财富。当你有很强的价值,并且在这个行业里面做了很长的时间,财富等都会慢慢积累起来。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"所以,大家一定要找准行业,找准方向,持续挖掘。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"今天的分享就到这儿,谢谢大家。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/uploader.shimo.im\/f\/r7W0IIWHk2e3xVrH.JPG!thumbnail?fileGuid=QyWvTtkWRDcRHTYY","alt":null,"title":null,"style":null,"href":null,"fromPaste":false,"pastePass":false}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}}]}
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