數字技術學習平臺“極客時間”迎來四週年，極客邦科技蓄力前行

{"type":"doc","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"如果最近你有打開極客時間App，首先映入眼簾的大概是跟極客時間4週年大促有關的活動海報。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"欸，慢着，先別急着走，這不是一篇賣卡的廣告，只是如你所見，極客時間4歲了，我們只想藉此機會告訴大家，這幾年來極客時間是如何提供知識服務的，形式是否發生了變化？背後的極客邦科技又是如何陪伴大家，初心是否有變？以下通過一問一答的方式，希望能幫助大家進一步瞭解我們的產品和生態。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：爲什麼在InfoQ平臺總能看到極客時間的身影？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：其實「極客時間」每週都會出現在InfoQ公衆號上面，是因爲兩者的關係匪淺，這不是普通的業務合作關係，而是兄弟關係，也就是說，極客時間和InfoQ其實是“一家子”。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"Q："},{"type":"text","marks":[{"type":"strong"}],"text":"一家子是什麼意思？InfoQ不是內容社區平臺嗎，極客時間做教育，怎麼走一起了呢？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：極客時間和InfoQ其實都屬於同一家公司——"},{"type":"text","marks":[{"type":"strong"}],"text":"「極客邦科技」"},{"type":"text","text":"。這裏InfoQ指的是「InfoQ中國」。不少人可能對InfoQ中文站比較熟悉，這是目前國內最大的技術媒體之一，源自全球技術社區「 InfoQ.com 」。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2007年，極客邦科技創始人兼CEO霍太穩（Kevin）將InfoQ引入中國，InfoQ有了中文站。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2009年，QCon全球軟件開發大會也被引入中國，逐漸地，InfoQ中國還主辦了ArchSummit全球架構師峯會、GMTC全球移動技術大會等知名技術會議。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2014年，極客邦科技正式創立。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2015年，Kevin組建技術領導者社羣「TGO鯤鵬會」。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2016年，極客邦科技正式收購 InfoQ 大中華地區所有業務。"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"後來，基於多年與技術夥伴羣體的頻繁接觸和交流，獲悉市場對IT知識內容服務的需求後，極客邦科技決定進入在線教育領域，並在2017年正式發佈數字技術學習平臺「極客時間」，2019年推出「極客時間訓練營」和企業學習SaaS平臺「極客時間企業版」。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/static001.geekbang.org\/infoq\/64\/644481a65c043992be9f215269d8fef2.png","alt":null,"title":null,"style":[{"key":"width","value":"75%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":true,"pastePass":true}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":"center","origin":null},"content":[{"type":"text","marks":[{"type":"size","attrs":{"size":10}}],"text":"以上均是極客邦科技旗下的業務"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：所以，擁有衆多品牌和業務之後，極客邦科技變成了誰？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：其實不管是InfoQ技術媒體\/技術大會、TGO鯤鵬會、極客時間還是極客時間企業版等等，本質還是圍繞技術人羣展開服務，"},{"type":"text","marks":[{"type":"strong"}],"text":"致力於"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"讓國際與國內、一線技術大咖與開發者、優質的技術知識與學習者之間產生更多的鏈接，"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"讓創新技術"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"和數字人才"},{"type":"text","marks":[{"type":"strong"}],"text":"推動社會進步。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"近幾年，有了極客時間的極客邦科技，已經成爲"},{"type":"text","marks":[{"type":"strong"}],"text":"數字技術知識"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"在線教育領域，尤其是針對數字化才培養領域的領"},{"type":"text","marks":[{"type":"strong"}],"text":"跑者。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：爲什麼是數字化人才培養領域？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：數字人才是數字經濟發展的重要支撐，數字技能成爲一種新的工作技能，它不是補充，而是必備。我們看到，數字經濟時代對人才提出新要求，越來越多個人發現之前學習的技能已經無法滿足職業發展的需要，也有越來越多的企業發現自身缺乏專業的數字化人才。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"因此，極客邦科技將十多年運營技術社羣的經驗，整合全球優質的技術資源和知識進行傳承，發揚服務精神，用場景化、體系化、個體化和平臺化的“新四化”理念，以學習平臺的模式助力有數字化技能提升需求的企業和個人實現持續的學習和高速的成長。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"自2017年極客時間上線，通過在個人端實現了大量人才培訓實踐，也是在距離企業最近的地方，後來逐漸通過個人用戶瞭解到企業數字化轉型的訴求更加緊迫，非常多的個人學員將極客時間推薦給企業。於是，2019年極客時間發佈了企業版。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"從服務個人到服務企業，目前，極客時間已經擁有180+萬個人用戶，遍及全國各地，甚至遠到新疆、西藏、青海都有我們的學員用戶。同時極客時間企業版也已經服務數萬家企業，客戶包括華爲、美團、建信金融、銀聯、中原銀行、上汽、西門子、得到、興業銀行、明略科技等。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：通過哪些信號感知到數字化趨勢對人才的迫切需求？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：從極客邦科技的發展過程不難看出，我們經常和不同層級的技術羣體進行溝通。長此以往，便會對這部分人羣的需求感知更強一些，在發佈極客時間後，有很多企業慕名而來，進一步交流過後，我們就發現企業端的強烈需求，他們迫切希望能夠有一個平臺可以去管理員工學習的過程、效果，以及學習的資產，並且希望能夠沉澱在這個平臺上，以供後續查詢參考。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"隨着我國各個行業與互聯網、人工智能等技術深度融合之後，以軟件和數據爲核心的數字世界與現實世界的融合，開始貫穿整個產業鏈和價值鏈。在這樣的情況下，從業者的技能需求也會隨之變化，將從只擅長單一門類的專業性人才，逐漸演變爲能將專業技能與數字化技術融合在一起運用的複合型人才。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"根據今年人社部發布的新職業發展報告預測，未來5年新職業人才需求規模龐大，預計雲計算工程技術人員、物聯網安裝調試員、無人駕駛工程師、AI人才、建築信息模型技術員、工業機器人系統操作員等職業，人才缺口數千萬。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：極客時間的認知是如何演化的？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：最初，極客時間只是做內容，如今則是到發展到內容+服務+平臺。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"“好的產品必須具備持續進化的能力。”極客邦科技總裁、極客時間產品創始人池建強曾分享道，“"},{"type":"text","marks":[{"type":"strong"}],"text":"用戶和市場需求，包括我們自己的認知，驅動我們完成這些變革。”"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我們做了 MVP，做了產品，但一開始，我們覺得自己在做知識付費的專欄產品，經過長達三年的演化，我們知道自己在做職業教育，產品心態也有了巨大的變化。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我們的編輯和內容供應商，依託內容中臺一起打造了成體系的數字化學習平臺，有專欄、視頻課、大廠案例和每日一課，有測學考評系統，有更好的體驗式學習方式，比如排位賽、學習計劃等等。還有了針對深度用戶學習的極客時間訓練營和滿足企業數字化轉型的極客時間企業版。"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"尤其是針對企業版的SaaS平臺，我們基於兩年多服務來自各行各業的客戶，逐步迭代形成了“新四化”理念——場景化、體系化、個性化、平臺化。場景化就是要讓學員隨時隨地，在任何時候任何場景都可以學習，比如在飛機上也可以離線學習；體系化是獨家PCG模式，與行業專家一起打造覆蓋全技術領域的優質內容服務體系，讓用戶真正學有所成；個性化是指通過引入智能推薦技術，實現千人千面的學習內容；平臺化，極客時間是一個具備測、學、考、評能力的SaaS學習平臺。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：所以現在極客時間都有哪些產品？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"極客時間的內容板塊包含專欄文章、視頻課程、訓練營、新聞資訊、直播、圖書、商城等。內容覆蓋不同崗位不同階段的技術人才所需要的體系化知識課程和資訊等。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"目前極客時間有200+ 體系化課程，1100+每日一課小視頻，200+ 大廠案例，覆蓋 10 個領域，構建 17 個學習路徑。無論是產品經理前端工程師、Java 工程師、架構師、測試工程師、Python 工程師、團隊 Leader、移動工程師……都可以輕鬆找到自己的成長路徑。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"除了 IT 技術相關的專欄和視頻課，還提供互聯網其他領域的課程，包括技術管理、項目管理、人才面試、產品構建、設計、運營增長，還有法律課、攝影課、音樂課、油畫課等等，未來互聯網人會在這裏看到更多成長路徑。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"面向企業級客戶，極客時間提供SaaS服務平臺：極客時間企業版，通過音視頻課程、訓練營、直播、項目制培訓等豐富的產品形式，爲各領域企業的數字人才團隊提供體系化學習方案和完善的學習運營服務，幫助不同崗位不同階段的技術人才提升崗位技能，打造卓越的數字化團隊，賦能企業的數字化轉型和高質量發展。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：極客時間四週年了，公司對它有哪些期盼？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"用戶的留言和客戶對我們的反饋最直接了："}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"“轉眼間註冊極客時間也已經兩年半了，感謝極客時間能讓我沉下心來學習，不斷形成知識體系，在廣度和深度上都有所突破 …… 我能體會到每一門課程都注重基礎、注重積累，像藝術品一樣精心雕琢，每一課都實實在在，慢即是快，這就像一種生活態度和方式，希望未來也能繼續和極客時間相伴，不斷精進。”"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"“面試了100多位候選人中，超過50%的候選人都使用極客時間進行學習。我自己學了10多門課程，乾貨很多。一起保持初心，繼續前行。”“極客時間這個產品可以促進技術領域知識和經驗的傳承和流動，進而提高整個業界的水平，4年是一個起點，繼續加油。”"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"在服務企業客戶的兩年多時間裏，也收穫了許多積極的反饋。中國銀聯培訓負責人：“極客時間在銀聯員工中擁有良好的口碑，許多技術人已經養成了使用極客時間學習的習慣。極客時間的導師很專業，直播時會圍繞學員提出的問題進行知識講解，經過幾次直播之後，團隊成員也有一定的輸出，期待大家將學習內容應用到工作中。”"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"西門子培訓負責人：“通過和極客時間的合作，極大補充了在人才培養過程中技術類培訓的支持，能夠讓所有人員滿足我們能力模型的要求。如果企業想做數字化轉型的話，可以藉助極客時間的力量，來幫助企業迅速打造數字化人才團隊。“"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"附極客時間團隊全員信："},{"type":"link","attrs":{"href":"https:\/\/mp.weixin.qq.com\/s\/28An56dzCnHfxJPnHZBV8g","title":"","type":null},"content":[{"type":"text","text":"《4 年了，我容易麼》"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"最後，如果大家對極客時間的企業學習服務感興趣，歡迎"},{"type":"link","attrs":{"href":"http:\/\/gk.link\/a\/10Bo5?utm_source=infoq&utm_medium=article&utm_campaign=svip&gk_source=2021090201_infoq_article","title":"","type":null},"content":[{"type":"text","text":"註冊體驗"}]},{"type":"text","text":"。"}]}]}