数字技术学习平台“极客时间”迎来四周年，极客邦科技蓄力前行

{"type":"doc","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"如果最近你有打开极客时间App，首先映入眼帘的大概是跟极客时间4周年大促有关的活动海报。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"欸，慢着，先别急着走，这不是一篇卖卡的广告，只是如你所见，极客时间4岁了，我们只想借此机会告诉大家，这几年来极客时间是如何提供知识服务的，形式是否发生了变化？背后的极客邦科技又是如何陪伴大家，初心是否有变？以下通过一问一答的方式，希望能帮助大家进一步了解我们的产品和生态。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：为什么在InfoQ平台总能看到极客时间的身影？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：其实「极客时间」每周都会出现在InfoQ公众号上面，是因为两者的关系匪浅，这不是普通的业务合作关系，而是兄弟关系，也就是说，极客时间和InfoQ其实是“一家子”。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"Q："},{"type":"text","marks":[{"type":"strong"}],"text":"一家子是什么意思？InfoQ不是内容社区平台吗，极客时间做教育，怎么走一起了呢？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：极客时间和InfoQ其实都属于同一家公司——"},{"type":"text","marks":[{"type":"strong"}],"text":"「极客邦科技」"},{"type":"text","text":"。这里InfoQ指的是「InfoQ中国」。不少人可能对InfoQ中文站比较熟悉，这是目前国内最大的技术媒体之一，源自全球技术社区「 InfoQ.com 」。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2007年，极客邦科技创始人兼CEO霍太稳（Kevin）将InfoQ引入中国，InfoQ有了中文站。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2009年，QCon全球软件开发大会也被引入中国，逐渐地，InfoQ中国还主办了ArchSummit全球架构师峰会、GMTC全球移动技术大会等知名技术会议。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2014年，极客邦科技正式创立。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2015年，Kevin组建技术领导者社群「TGO鲲鹏会」。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"2016年，极客邦科技正式收购 InfoQ 大中华地区所有业务。"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"后来，基于多年与技术伙伴群体的频繁接触和交流，获悉市场对IT知识内容服务的需求后，极客邦科技决定进入在线教育领域，并在2017年正式发布数字技术学习平台「极客时间」，2019年推出「极客时间训练营」和企业学习SaaS平台「极客时间企业版」。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"image","attrs":{"src":"https:\/\/static001.geekbang.org\/infoq\/64\/644481a65c043992be9f215269d8fef2.png","alt":null,"title":null,"style":[{"key":"width","value":"75%"},{"key":"bordertype","value":"none"}],"href":null,"fromPaste":true,"pastePass":true}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":"center","origin":null},"content":[{"type":"text","marks":[{"type":"size","attrs":{"size":10}}],"text":"以上均是极客邦科技旗下的业务"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：所以，拥有众多品牌和业务之后，极客邦科技变成了谁？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：其实不管是InfoQ技术媒体\/技术大会、TGO鲲鹏会、极客时间还是极客时间企业版等等，本质还是围绕技术人群展开服务，"},{"type":"text","marks":[{"type":"strong"}],"text":"致力于"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"让国际与国内、一线技术大咖与开发者、优质的技术知识与学习者之间产生更多的链接，"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"让创新技术"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"和数字人才"},{"type":"text","marks":[{"type":"strong"}],"text":"推动社会进步。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"近几年，有了极客时间的极客邦科技，已经成为"},{"type":"text","marks":[{"type":"strong"}],"text":"数字技术知识"},{"type":"text","marks":[{"type":"strong"},{"type":"strong"},{"type":"strong"}],"text":"在线教育领域，尤其是针对数字化才培养领域的领"},{"type":"text","marks":[{"type":"strong"}],"text":"跑者。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：为什么是数字化人才培养领域？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：数字人才是数字经济发展的重要支撑，数字技能成为一种新的工作技能，它不是补充，而是必备。我们看到，数字经济时代对人才提出新要求，越来越多个人发现之前学习的技能已经无法满足职业发展的需要，也有越来越多的企业发现自身缺乏专业的数字化人才。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"因此，极客邦科技将十多年运营技术社群的经验，整合全球优质的技术资源和知识进行传承，发扬服务精神，用场景化、体系化、个体化和平台化的“新四化”理念，以学习平台的模式助力有数字化技能提升需求的企业和个人实现持续的学习和高速的成长。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"自2017年极客时间上线，通过在个人端实现了大量人才培训实践，也是在距离企业最近的地方，后来逐渐通过个人用户了解到企业数字化转型的诉求更加紧迫，非常多的个人学员将极客时间推荐给企业。于是，2019年极客时间发布了企业版。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"从服务个人到服务企业，目前，极客时间已经拥有180+万个人用户，遍及全国各地，甚至远到新疆、西藏、青海都有我们的学员用户。同时极客时间企业版也已经服务数万家企业，客户包括华为、美团、建信金融、银联、中原银行、上汽、西门子、得到、兴业银行、明略科技等。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：通过哪些信号感知到数字化趋势对人才的迫切需求？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：从极客邦科技的发展过程不难看出，我们经常和不同层级的技术群体进行沟通。长此以往，便会对这部分人群的需求感知更强一些，在发布极客时间后，有很多企业慕名而来，进一步交流过后，我们就发现企业端的强烈需求，他们迫切希望能够有一个平台可以去管理员工学习的过程、效果，以及学习的资产，并且希望能够沉淀在这个平台上，以供后续查询参考。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"随着我国各个行业与互联网、人工智能等技术深度融合之后，以软件和数据为核心的数字世界与现实世界的融合，开始贯穿整个产业链和价值链。在这样的情况下，从业者的技能需求也会随之变化，将从只擅长单一门类的专业性人才，逐渐演变为能将专业技能与数字化技术融合在一起运用的复合型人才。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"根据今年人社部发布的新职业发展报告预测，未来5年新职业人才需求规模庞大，预计云计算工程技术人员、物联网安装调试员、无人驾驶工程师、AI人才、建筑信息模型技术员、工业机器人系统操作员等职业，人才缺口数千万。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：极客时间的认知是如何演化的？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"A：最初，极客时间只是做内容，如今则是到发展到内容+服务+平台。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"“好的产品必须具备持续进化的能力。”极客邦科技总裁、极客时间产品创始人池建强曾分享道，“"},{"type":"text","marks":[{"type":"strong"}],"text":"用户和市场需求，包括我们自己的认知，驱动我们完成这些变革。”"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我们做了 MVP，做了产品，但一开始，我们觉得自己在做知识付费的专栏产品，经过长达三年的演化，我们知道自己在做职业教育，产品心态也有了巨大的变化。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"我们的编辑和内容供应商，依托内容中台一起打造了成体系的数字化学习平台，有专栏、视频课、大厂案例和每日一课，有测学考评系统，有更好的体验式学习方式，比如排位赛、学习计划等等。还有了针对深度用户学习的极客时间训练营和满足企业数字化转型的极客时间企业版。"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"尤其是针对企业版的SaaS平台，我们基于两年多服务来自各行各业的客户，逐步迭代形成了“新四化”理念——场景化、体系化、个性化、平台化。场景化就是要让学员随时随地，在任何时候任何场景都可以学习，比如在飞机上也可以离线学习；体系化是独家PCG模式，与行业专家一起打造覆盖全技术领域的优质内容服务体系，让用户真正学有所成；个性化是指通过引入智能推荐技术，实现千人千面的学习内容；平台化，极客时间是一个具备测、学、考、评能力的SaaS学习平台。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：所以现在极客时间都有哪些产品？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"极客时间的内容板块包含专栏文章、视频课程、训练营、新闻资讯、直播、图书、商城等。内容覆盖不同岗位不同阶段的技术人才所需要的体系化知识课程和资讯等。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"目前极客时间有200+ 体系化课程，1100+每日一课小视频，200+ 大厂案例，覆盖 10 个领域，构建 17 个学习路径。无论是产品经理前端工程师、Java 工程师、架构师、测试工程师、Python 工程师、团队 Leader、移动工程师……都可以轻松找到自己的成长路径。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"除了 IT 技术相关的专栏和视频课，还提供互联网其他领域的课程，包括技术管理、项目管理、人才面试、产品构建、设计、运营增长，还有法律课、摄影课、音乐课、油画课等等，未来互联网人会在这里看到更多成长路径。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"面向企业级客户，极客时间提供SaaS服务平台：极客时间企业版，通过音视频课程、训练营、直播、项目制培训等丰富的产品形式，为各领域企业的数字人才团队提供体系化学习方案和完善的学习运营服务，帮助不同岗位不同阶段的技术人才提升岗位技能，打造卓越的数字化团队，赋能企业的数字化转型和高质量发展。"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","marks":[{"type":"strong"}],"text":"Q：极客时间四周年了，公司对它有哪些期盼？"}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"用户的留言和客户对我们的反馈最直接了："}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"“转眼间注册极客时间也已经两年半了，感谢极客时间能让我沉下心来学习，不断形成知识体系，在广度和深度上都有所突破 …… 我能体会到每一门课程都注重基础、注重积累，像艺术品一样精心雕琢，每一课都实实在在，慢即是快，这就像一种生活态度和方式，希望未来也能继续和极客时间相伴，不断精进。”"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"“面试了100多位候选人中，超过50%的候选人都使用极客时间进行学习。我自己学了10多门课程，干货很多。一起保持初心，继续前行。”“极客时间这个产品可以促进技术领域知识和经验的传承和流动，进而提高整个业界的水平，4年是一个起点，继续加油。”"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"在服务企业客户的两年多时间里，也收获了许多积极的反馈。中国银联培训负责人：“极客时间在银联员工中拥有良好的口碑，许多技术人已经养成了使用极客时间学习的习惯。极客时间的导师很专业，直播时会围绕学员提出的问题进行知识讲解，经过几次直播之后，团队成员也有一定的输出，期待大家将学习内容应用到工作中。”"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"blockquote","content":[{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"西门子培训负责人：“通过和极客时间的合作，极大补充了在人才培养过程中技术类培训的支持，能够让所有人员满足我们能力模型的要求。如果企业想做数字化转型的话，可以借助极客时间的力量，来帮助企业迅速打造数字化人才团队。“"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"附极客时间团队全员信："},{"type":"link","attrs":{"href":"https:\/\/mp.weixin.qq.com\/s\/28An56dzCnHfxJPnHZBV8g","title":"","type":null},"content":[{"type":"text","text":"《4 年了，我容易么》"}]}]},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null}},{"type":"paragraph","attrs":{"indent":0,"number":0,"align":null,"origin":null},"content":[{"type":"text","text":"最后，如果大家对极客时间的企业学习服务感兴趣，欢迎"},{"type":"link","attrs":{"href":"http:\/\/gk.link\/a\/10Bo5?utm_source=infoq&utm_medium=article&utm_campaign=svip&gk_source=2021090201_infoq_article","title":"","type":null},"content":[{"type":"text","text":"注册体验"}]},{"type":"text","text":"。"}]}]}